May 26Data Ethics Unveiled: Exploring the DEDA Model through a Case StudyIn one of our courses during the Master’s programme in Content Strategy we have taken a closer look at the topic data ethics. Based on the introductory lecture held by the head of the programme Robert Gutounig, we also experimented with setting up a ethics-based reflection workshop on data by…4 min read4 min read
Mar 16Localization — when your content and your digital products go internationalPeople don’t speak the language in the same way, or they don’t live in the same climate or celebrate the same holidays, or share the same culture, beliefs or humour. …4 min read4 min read
Mar 14The increasing use of AI in project managementAccording to the article “How AI will transform project management” published by Harvard Business Review just 35% of projects are completed successfully. One of the reasons for the low performance is the low level of maturity of technologies available for project management”. …4 min read4 min read
Dec 10, 2022“Reflection in action” — how to start writing a blog articleIn my course in Open Space & Portfolio during the master’s programme in Content Strategy we learned on how to apply concepts and suggestions. One of the concepts that was shared by Jutta Pauschenwein was the “reflection in action” method. …4 min read4 min read
Nov 22, 2022Digital Minimalism — Choosing a focused life in a noisy worldWith the Barcamp, the Presence Week of the Master Content Strategy came to a brilliant end. One of the presentations was held by our colleagues Shkendie and Freya, who talked about “how to simplify your digital life”. …4 min read4 min read
Jul 25, 2022Heuristic evaluation — guidance for broadening your horizon as a content strategistNielson’s heuristic evaluation method provides key insights not only for UX/UI Designers but also for content strategists. During the second semester of our Master’s program in Content Strategy, we had a course in UX and Interaction design led by Fleur Jeanquartier. …3 min read3 min read
Jul 18, 2022Icons — small but a powerful booster for your contentThey are everywhere and play a vital role in web design. Even though they can be quite small, they are everywhere and they play many different roles, especially in web design. You can find them on any interface, road sign, or keyboard. …2 min read2 min read
Jun 28, 2022UX Writing — A discipline that is stronger than you thinkYou can have the best design and user interface but if you don’t have an appropriate text to guide your user through the processes you leave them unconsciously with a bitter feeling and might lose them. However, UX Writing is one of the most often overlooked aspects of UX Design. …Ux Writing3 min readUx Writing3 min read
May 8, 2022Why the perspective of Service Design has helped me to see UX Design and Content from a broader perspectiveUsually, UX/UI designers work with the approach of Design Thinking Methods which means empathize with the user, define their problems, ideate and then test. UX Alone Is Not Enough Recently, I got in touch with Service Design and I realized that UX Design is not enough to provide the best user experience. Though, UX and…3 min read3 min read
Mar 31, 2022Better together: Relation between UX Design and Content StrategyUsually, when people hear User Experience (UX), they think of visual design, front-end programming, or interface design. …4 min read4 min read
